Digital Transformation in Banking

The project’s main objective was achieved, an easily-manageable tool that empowers users to manage their finances better. It is a success for both UniCredit and INDUSTRIA.

Your Financial Advisor is an interactive website powered by UniCredit Bulbank that offers tailored financial solutions to every need of your everyday life.

The Client

  • Objective: The main client’s goal is to be closer to its customers, to humanise the communication, avoid heavy administrative style and difficult terminology. Our client wanted to provide better financial management, as well.
  • Services: Research, Interactive Design, User Experience, Front-end development, Back-end development
  • Results: It is a real success project for both UniCredit and INDUSTRIA as it created a stronger bond between the bank and its clients which boosted sales and customer satisfaction.
  • Year: 2016/2018

The Challenge

Awesome CSS tricks and SVG vector graphics all the way for best appearance. Facing cross-browser challenges for both mobile and desktop platforms.

Pushing limits of AngularJS by dealing with multilevel nested views and complexity of app routes so users feel like browsing a native application.

The Solution

  • About Your Financial Advisor
    Your Financial Advisor is an easily-manageable tool that empowers users to manage their finances better. It is based on the assessment of the current need through different questionnaires to provide the most suitable advice. Moreover, the tool provides a calculator for monthly payments on mortgages and loans, investment guidance and comparison between similar products on the market.
  • How it works
    Your Financial Advisor is divided into 9 different categories. Each category helps the users to find the best financial product or service according to their need.
  • Colour coding
    Colour coding was one of the main tools we’ve used to organise and prioritise the content and structure of the app. Each product category has its own colour scheme.
  • All the right tools
    Once the application provides the user with the best advice, the client has the option to configure or calculate the parameters of the desired product. The advisor provides calculations for consumer and mortgage loans, savings and deposit accounts, business packages and products.
  • Mobile-first
    Not only is the application user friendly for desktop clients, but also all of its features and functionalities work seamlessly on every mobile device.

Technologies

To build Your Financial Advisor, we applied three key technologies - АngularJS, Grails, OracleDB - along with a set of UI libs for an awesome interface, to make users feel like browsing a native application.

  • HTML 5
  • CSS 3
  • Angular
  • Grails

The Results

The project’s main objective was achieved, namely to illustrate UniCredit Bulbank commitment to innovate and prioritize its customers’ interest.

As it's been always following these values, UniCredit Bulbank had won several awards, including “Bank of the Year” by the Association Bank of the Year, “Best Bank in Bulgaria” by international magazines Global Finance and EMEA Finance, “Best Digital Bank of consumers" by Global Finance, a bank innovation of Forbes Bulgaria, as well as “Best Bank for trade finance” according to Euromoney.

Explore the Financial Advisor

An easily-manageable tool that empowers you to manage your finances better.

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